Publication | Closed Access
Competition and the allocation of resources for local television news
18
Citations
23
References
1989
Year
Financial CommitmentTelevision BroadcastingCommunicationMedia StudiesJournalismInteractive JournalismMarket AnalysisManagementNews AnalyticsTelevision StationsTelevision StudyLocal Television NewsMarket BehaviorAdvertisingMarketingTelevisionBusinessMass CommunicationArts
Abstract This study applies "financial commitment" theory to local television news, exploring how competition affects the allocation of financial resources. It found that as competition intensified, television stations increased their expenditures for news, apparently as a means of product differentiation and increasing quality.
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