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Multi-homing on SNSs: The role of optimum stimulation level and perceived complementarity in need gratification

Behavioral SciencesCognitive ScienceInterpersonal CommunicationPerceived ComplementaritySocial PsychologyAffective NeuroscienceMotivationSocial SciencesApplied Social PsychologyOptimum Stimulation LevelArtsExperimental PsychologyNeed GratificationSocial CognitionPsychology