SAGE Open · 2015 · 347 citations · 52 references
Social SciencesPsychologySocial PsychologyPersonality PsychologyPsychometricsSelfImpression ManagementPersonality AssessmentPsychological TestingResponse BiasSelf-evaluation Processes
Self-report studies often call for assessment of socially desirable responding. Many researchers use the Marlowe–Crowne Scale for its brief versions; however, this scale is outdated, and contemporary models of social desirability emphasize its multi-dimensional nature. The 40-item Balanced Inventory of Desirable Responding (BIDR) incorporates Self-Deceptive Enhancement (honest but overly positive responding) and Impression Management (bias toward pleasing others). However, its length limits its practicality. This article introduces the BIDR-16. In four studies, we shorten the BIDR from 40 items to 16 items, while retaining its two-factor structure, reliability, and validity. This short form will be invaluable to researchers wanting to assess social desirability when time is limited.
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Coefficient Alpha and the Internal Structure of Tests
Lee J. Cronbach · Psychometrika · 1951 · 43.2K citations · Full text
Social Sciences, Educational Assessment, Educational Measurement +14