Publication | Closed Access
Perception and acceptance of fingerprint biometric technology
36
Citations
3
References
2007
Year
Unknown Venue
Customer SatisfactionEngineeringBiometric Security ServicesBehavioral Decision MakingBiometric PrivacyBiometricsConsumer ResearchPerceptionCommunicationOnline Customer BehaviorFingerprint AnalysisSocial SciencesSecurity AwarenessOnline BookstorePerceived BenefitsSoft BiometricsUser PerceptionSocial IdentityBehavioral SciencesUser AcceptanceUser ExperienceMarketingTechnology Acceptance ModelInteractive MarketingHuman-computer InteractionTechnologyFingerprint Biometric Technology
The acceptance of biometric security services appears to be affected by several factors, one of which may be the context in which it is used. In this study, 24 participants were asked to roleplay the use of a fingerprint biometric identification system when making purchases at an online bookstore. The results show differences in opinions about the biometric system when the perceived benefits for the users were manipulated. Participants were more comfortable using biometrics, and considered them more beneficial, when they were used to secure personal information for personal purchases, in contrast to securing personal information for corporate purchases. The results suggest that application contexts with obvious, apparent benefits to the user tend to lead to greater perceptions of usability and higher acceptance rates than contexts where there are only system or corporate benefits...
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