Journal of Drug Education · 1980 · 26 citations · 4 references
PharmacyPharmacologyDrug DeliveryDrug InformationDrug Information CommunicationDrug Information ResourcesDrug PromotionDrug Information DisseminationDrug Information LiteracyDrug Information ManagementDrug Information Seeking BehaviorDrug Label ComprehensionPrescription Drug InformationTarget Audience DefinitionTarget Audience Selection
Information about drugs is a basic component of any drug education program. Yet to be optimized this information must be perceived as credible and trustworthy by the target audience. In an attempt to decide who should deliver drug information to target audiences sixteen studies were examined and the results reported.
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Credibility of Sources of Information about Drugs
E. Robert Sinnett, Allan N. Press, Rodney A. Bates et al. · Psychological Reports · 1975 · 17 citations