Science · 1998 · 761 citations · 8 references
ComputingComputer ScienceInformation RetrievalProbability TheoryStatisticsClickstream AnalysisProbability DistributionsSearch AnalyticsUser Behavior AnalysisWeb MiningWeb SearchBrowsing BehaviorOnline Browsing BehaviorSite VisitsUser Behavior ModelingUser Navigation AnalysisWeb Search BehaviorWeb Traffic MeasurementWeb Usage Mining
Web surfing via hyperlinks is a common information‑seeking mode, and large studies have identified consistent patterns of user navigation. The authors propose a threshold‑based decision model that predicts the distribution of pages visited during a browsing session. Empirical data confirm the model’s predictions and show it accounts for Zipf‑like page‑hit distributions across sites.
One of the most common modes of accessing information in the World Wide Web is surfing from one document to another along hyperlinks. Several large empirical studies have revealed common patterns of surfing behavior. A model that assumes that users make a sequence of decisions to proceed to another page, continuing as long as the value of the current page exceeds some threshold, yields the probability distribution for the number of pages that a user visits within a given Web site. This model was verified by comparing its predictions with detailed measurements of surfing patterns. The model also explains the observed Zipf-like distributions in page hits observed at Web sites.
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Eduardo S. Schwartz, Avinash Dixit, Robert S. Pindyck · The Journal of Finance · 1994 · 9.9K citations
Peter Pirolli, James E. Pitkow, Ramana Rao · 1996 · 382 citations · Full text
A caching relay for the World Wide Web
S. Glassman · Computer Networks and ISDN Systems · 1994 · 294 citations