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Choosing versus rejecting: Why some options are both better and worse than others

Behavioral SciencesVersus RejectingChoice ModelBehavioral Decision MakingExperimental Decision MakingChoice TheoryBiasSocial PsychologyManagementSocial SciencesIndividual Decision MakingChoice-process DataDecision ScienceDecision TheoryPersuasionPsychologyBehavioral Economics