Publication | Open Access
Literature Study on Factors Influencing the Market Acceptance of PSS
28
Citations
41
References
2014
Year
Customer SatisfactionBusiness-to-business ResearchBehavioral Decision MakingConsumer ResearchTechnology AdoptionService ElementsBuying BehaviorManagementService CompetitionCustomer InvolvementProduct-service-software SystemService ResearchUser AcceptanceMarket AcceptanceMarket BehaviorMarketingTechnology Acceptance ModelInteractive MarketingBusinessProduct-service Systems
Product-Service Systems (PSS) as an integration of product and service elements in one market offer promise amongst others better fulfillment of customer demand, quicker innovation, differentiation from competitors and sustainability. However in the industrial practice there are major challenges in successfully offering these PSS. One of these challenges is to gain market acceptance for PSS. Whereas benefits for providers and customers have been widely discussed in literature, going beyond these statements and analyzing factors on the market acceptance of PSS is hardly discussed. The paper gives the theoretical foundations for a model explaining an integrated set of factors for and against the market acceptance of PSS in B2B environments.
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