On the diffusion of toilets as bottom of the pyramid innovation: Lessons from sanitation entrepreneurs

The Discovery of Grounded Theory: Strategies for Qualitative Research.

Helmut R. Wagner, Barney G. Glaser, Anselm L. Strauss · Social Forces · 1968 · 46.6K citations

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Harris Chaiklin · The Journal of Nervous and Mental Disease · 1991 · 39.9K citations

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Kathleen M. Eisenhardt · Academy of Management Review · 1989 · 23.2K citations · Full text

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Diffusion of innovations.

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Steinar Kvale · 1996 · 13K citations

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