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Effects of need for cognition on message evaluation, recall, and persuasion.

Message EvaluationCognitive ScienceBehavioral Decision MakingCommunication EffectsMemoryPersuasionPsycholinguisticsCognitionSocial SciencesCognitive AnalysisHuman CognitionArtsCognitive CommunicationSocial CognitionPsychologyCognitive Factor