Chimpanzees’ socially maintained food preferences indicate both conservatism and conformity

A study of normative and informational social influences upon individual judgment.

Morton Deutsch, Harold B. Gerard · Journal of Abnormal & Social Psychology · 1955 · 4.7K citations

Social Sciences, Psychology, Social Psychology +9

Social influence: Social norms, conformity and compliance.

Robert B. Cialdini, Melanie R. Trost · 1998 · 2.6K citations

Social Sciences, Social Psychology, Sociology +14

Cultures in chimpanzees

Andrew Whiten, J. Goodall, William C. McGrew et al. · Nature · 1999 · 2.3K citations

Opinions and Social Pressure

Solomon E. Asch · Scientific American · 1955 · 2.3K citations

Social Sciences, Social Psychology, Public Opinion +10

Monkeys reject unequal pay

Sarah F. Brosnan, Frans Β. Μ. de Waal · Nature · 2003 · 1.6K citations

Social Sciences, Behavioral Sciences, Economics +9