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The Differential Method of Pricing
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0
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1979
Year
Approach Price‐settersMarket DesignPricingPricing PolicyAsset PricingDifferential MethodSearch CostsManagementEconomic AnalysisFull BenefitsEconomicsDynamic PricingAppropriate AmountsMarket MechanismPrice FormationDerivative PricingMarketingPriceBusinessHospitality Pricing
Looks at the differential method of pricing which arrives at a price by adding appropriate amounts to specific bases. Proposes that to realize the full benefits of such an approach price‐setters must have both intelligence and imagination as well as being aware of their industry's practices and traditions.