Concepedia
Journal of Accounting Education · 1990 · 12 citations · 1 references
BusinessAccountancyAccountingAccounting TheoryManagerial AccountingFinancial ReportingDoctoral Degrees
1
Marketing Research: Methodological Foundations
Carl E. Ferguson, Amin El-Dirghami, Gilbert A. Churchill · Journal of Marketing Research · 1977 · 4.4K citations
Business, Marketing, Marketing Management +9