Repeated shifts in reward magnitude: Evidence in favor of an associational and absolute (noncontextual) interpretation.

A Behavior System

H. J. Eysenck, Carrie L. Hull · British Journal of Sociology · 1954 · 911 citations

Quantitative Variation of Incentive and Performance in the White Rat

Leo P. Crespi · The American Journal of Psychology · 1942 · 890 citations

Management, Animal Sciences, Behavioral Sciences +14

A contrast effect in differential conditioning.

Gordon H. Bower · Journal of Experimental Psychology · 1961 · 210 citations

Social Sciences, Behavioral Sciences, Psychology +16

Changes in performance as a function of shifts in the magnitude of reinforcement.

George Collier, Melvin H. Marx · Journal of Experimental Psychology · 1959 · 72 citations

Public Health, Behavioral Sciences, Psychology +10

Some observations on the depression effect.

R. C. Gonzalez, Henry Gleitman, M. E. Bitterman · Journal of Comparative and Physiological Psychology · 1962 · 64 citations

Social Sciences, Psychiatry, Psychology +9