The perception of consistency in attitudes

The Presentation of Self in Everyday Life.

Kaspar D. Naegele, Erving Goffman · American Sociological Review · 1956 · 26.2K citations

Social Sciences, Psychology, Social Psychology +14

Statistical Principles in Experimental Design

Jerome L. Myers, B. J. Winer · The American Journal of Psychology · 1964 · 8.1K citations

Public Health, Biostatistics, Experimental Design +10

A Social Psychologist Discovers Chicago Sociology

Edgar H. Schein, Everett C. Hughes, Melville Dalton et al. · Academy of Management Review · 1989 · 7.2K citations

Social Sciences, Psychology, Social Psychology +12

Cognitive dissonance: Private ratiocination or public spectacle?

James T. Tedeschi, Barry R. Schlenker, Thomas V. Bonoma · American Psychologist · 1971 · 428 citations

Social Sciences, Psychology, Social Psychology +7

Testing the Self-Perception Explanation of Dissonance Phenomena: On the Salience of Premanipulation Attitudes.

H. Keith McConnell · Journal of Personality and Social Psychology · 1970 · 347 citations

Social Sciences, Psychology, Social Psychology +7