Consumer Myopia, Standardization and Aftermarket Monopolization

Network externalities, competition, and compatibility

Michael L. Katz · American Economic Review · 1985 · 6.2K citations

Social Sciences, Business Economics, Economics +12

Doing It Now or Later

Ted O’Donoghue, Matthew Rabin · American Economic Review · 1999 · 3.2K citations

Social Sciences, Economics, Psychology +17

Myopic Loss Aversion and the Equity Premium Puzzle

Shlomo Benartzi, Richard H. Thaler · The Quarterly Journal of Economics · 1995 · 2.5K citations · Full text

Social Sciences, Business Economics, Economics +15

A Model of Sales.

Hal R. Varian · American Economic Review · 1980 · 1.4K citations

Management, Marketing, Marketing Management +9

Monopoly with Incomplete Information

Eric Maskin, John G. Riley · The RAND Journal of Economics · 1984 · 1.2K citations

Business, Business Economics, Economics +17