Shift of attitude following persuasion as related to estimate of majority attitude∗

The Psychology of Social Norms.

Frank H. Hankins, Muzafer Sherif · American Sociological Review · 1937 · 1.5K citations

Social Sciences, Psychology, Social Psychology +12

Deviation, rejection, and communication.

Stanley Schachter · Journal of Abnormal & Social Psychology · 1951 · 1.1K citations

Social Sciences, Communication, Social Psychology +8

A technique for the construction of attitude scales.

Allen L. Edwards, F. P. Kilpatrick · Journal of Applied Psychology · 1948 · 92 citations

Social Sciences, Behavioral Sciences, Psychology +14

The Comparative Susceptibility of Three Age Levels to the Suggestion of Group versus Expert Opinion

Clare H. Marple · The Journal of Social Psychology · 1933 · 57 citations

Social Sciences, Psychology, Social Psychology +13

Table for Determining phi Coefficients

Clifford E. Jurgensen · Psychometrika · 1947 · 29 citations

Social Sciences, Educational Measurement, Psychometrics +2