Journalism & Mass Communication Quarterly · 2009 · 41 citations · 0 references
Internet ScienceEmerging MediaMedia StandardsMedia InnovationNews DirectorsContent CreationCommunicationMedia IndustriesMedia StudiesJournalismInteractive JournalismU.s. MarketsCollaborative NetworkSocial MediaNews AnalyticsWeb-based CollaborationMedia InstitutionsU.s. NewspapersMedium OwnershipChange TheoryMedia DistributionNews ProductionMarketingMedia EntrepreneurshipPublic MediaMedium ChangeSocial ComputingBroadcast-print PartnershipsMass CommunicationArts
This study, based on a 2008 survey of news directors in the top 100 U.S. markets and editors at U.S. newspapers with circulations greater than 25, 000, found evidence of a decline in the print-broadcast convergence model. Only about half the responding newsrooms had convergence partners, and notable percentages had ended collaborations. Among the remaining partners, convergence was often practiced at a low level of integration that did not include online collaboration. Instead, most TV stations and newspapers were following what the authors call a “Webvergence” model, producing multimedia independently for their own Web sites.