Willingness to trial functional foods and vitamin supplements: The role of attitudes, subjective norms, and dread of risks

The theory of planned behavior

Icek Ajzen · Organizational Behavior and Human Decision Processes · 1991 · 84.8K citations

Public Health, Behavioral Sciences, Psychology +10

Perception of Risk

Paul Slovic · Science · 1987 · 9.1K citations

Social Sciences, Public Policy, Risk Management +16

Stages and processes of self-change of smoking: Toward an integrative model of change.

James O. Prochaska, Carlo C. DiClemente · Journal of Consulting and Clinical Psychology · 1983 · 8.7K citations · Full text

Public Health, Health Behavior, Health Promotion +10

How safe is safe enough? A psychometric study of attitudes towards technological risks and benefits

Baruch Fischhoff, Paul Slovic, Sarah Lichtenstein et al. · Policy Sciences · 1978 · 2.8K citations

Social Sciences, Psychology, Risk Management +14

The Transtheoretical Approach: Crossing Traditional Boundaries of Therapy

Michael J. Sporakowski, James O. Prochaska, Carlo C. DiClemente · Family Relations · 1986 · 2K citations

Education, Counseling, Psychology +8