Beyond re-engineering: The three phases of business transformation

Abstract

New information-technology-based capabilities make it possible to achieve systematic and dramatic gains in business performance. Re-engineering offers one method to access these gains, but a broader process of business transformation explored in this paper can give enterprises a greater range of benefits. This three-phase transformation process starts with structured automation and re-engineering efforts, builds on new infrastructure and capabilities to enhance and extend the original business, and then redefines it to create new businesses.