Opinion change and communicator-communicatee similarity and dissimilarity.

A Theory of Social Comparison Processes

Léon Festinger · Human Relations · 1954 · 20.3K citations

Social Sciences, Psychology, Social Psychology +12

Interpersonal attraction and attitude similarity.

D. G. Byrne · Journal of Abnormal & Social Psychology · 1961 · 1.1K citations

Social Sciences, Psychology, Social Psychology +13

Influence through social communication.

Kurt W. Back · Journal of Abnormal & Social Psychology · 1951 · 433 citations

Social Sciences, Psychology, Social Psychology +12

Communicator-recipient similarity and decision change.

Timothy C. Brock · Journal of Personality and Social Psychology · 1965 · 353 citations

Social Sciences, Psychology, Social Psychology +5

An Experimental Study of Cohesiveness and Productivity

Stanley Schachter, Norris Ellertson, Dorothy E. McBride et al. · Human Relations · 1951 · 297 citations

Management, Organizational Behavior, Group Dynamics +10