The distribution of recalled items in simultaneous intentional and incidental learning.

Comparing Individual Means in the Analysis of Variance

John W. Tukey · Biometrics · 1949 · 4.1K citations

Natural Sciences, Biostatistics, Psychology +15

Meaningfulness and Verbal Learning

William F. Battig, Benton J. Underwood, Rudolph W. Schulz · The American Journal of Psychology · 1961 · 1.2K citations

Education, Educational Psychology, Psychology +10

Extraexperimental sources of interference in forgetting.

Benton J. Underwood, Leo Postman · Psychological Review · 1960 · 161 citations

Social Sciences, Behavioral Sciences, Psychology +12

Effect of incentives upon reactions to peripheral stimuli.

Harry P. Bahrick, Paul M. Fitts, Robert E. Rankin · Journal of Experimental Psychology · 1952 · 116 citations

Social Sciences, Behavioral Sciences, Psychology +7

Incidental learning under two incentive conditions.

Harry P. Bahrick · Journal of Experimental Psychology · 1954 · 66 citations

Social Sciences, Behavioral Sciences, Psychology +12