The Journal of General Psychology · 2010 · 82 citations · 19 references
Social SciencesBehavioral SciencesPsychologyBehavioral EconomicsConsumer BehaviorDecision TheoryBehavioral Decision-makingFactor ModelsTime PreferencesDelayed Reward ValuationDifferential DiscountingDiscounted Utility ModelPathological GamblingTask Delay
When outcomes are delayed, their value is decreased. Delay discounting is a much-studied topic because it is correlated with certain disorders (e.g., pathological gambling). The present study attempts to determine how people would delay discount a number of different commodities, ranging from money to dating partners to federal education legislation. Participants completed delay discounting tasks pertaining to 5 different commodities, with a different set of 5 commodities for 2 groups. Results showed that different commodities were often discounted differently. Both data sets were also subjected to factor analysis. A 2-factor solution was found for both, suggesting that there are multiple "domains" of commodities. This finding is of interest because it suggests that measuring delay discounting for one commodity within a particular domain of commodities will be predictive of how people discount other commodities within that domain but will not be predictive of how they discount commodities within another domain.
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