The Sociology of Odors

Abstract

Despite their many endeavors, sociologists have yet to systematically analyze the significance of olfactory phenomena in human interaction. In this essay, theauthors explore the social definitions of individuals, groups, and settings in terms of odors; and it is suggested that interpersonal and group relationships are at least partially contingent upon those definitions. More specifically, moral status, stereotypes, patterns of avoidance and attraction, and impression management techniques are examined in terms of odors.