Preference reversals: A broader perspective

The Framing of Decisions and the Psychology of Choice

Amos Tversky, Daniel Kahneman · Science · 1981 · 17.3K citations

Management, Behavioral Sciences, Psychology +13

Toward a positive theory of consumer choice

Richard H. Thaler · Journal of Economic Behavior & Organization · 1980 · 5.6K citations

Social Sciences, Economics, Marketing +14

Models of Man.

G. L. S. Shackle, Herbert A. Simon · The Economic Journal · 1959 · 3.6K citations

Social Sciences, Business Economics, Economics +6

Intransitivity of preferences.

Amos Tversky · Psychological Review · 1969 · 2.2K citations

On the Elicitation of Preferences for Alternative Therapies

Barbara J. McNeil, Stephen G. Pauker, Harold C. Sox et al. · New England Journal of Medicine · 1982 · 1.7K citations

Medicine, Oncology, Clinical Decision Support +15