Publication | Closed Access
User acceptance of location-based social networking services
117
Citations
63
References
2013
Year
Customer SatisfactionConsumer ResearchLocation-aware Social MediumCommunicationSocial ValuesOnline Customer BehaviorLocation-based ServiceSocial MediaService QualityManagementUser PerceptionUser AcceptancePerceived ValueUser ExperienceMobile ComputingMarketingGeosocial NetworkSocial ComputingInteractive MarketingBusinessResearch Model
Purpose The purpose of this paper is to develop a research model examining users' perceived value of a location-based social networking service (LB-SNS) through hedonic, utilitarian, and social values. This study investigates the impact for each type of perceived value on user satisfaction, behavioural intention to use, and word-of-mouth for LB-SNS.
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