DRIVEN BY DEMAND: A CASE STUDY.

Abstract

SUBTITLE: TO STAY COMPETITIVE IN THE TOUGH ELECTRONICS INDUSTRY, NMS COMMUNICATIONS KNEW THAT IT HAD TO CREATE A MORE DEMAND-DRIVEN SUPPLY CHAIN. BUT HOW TO DEVELOP BUILD-TO-ORDER CAPABILITIES IN AN ENVIRONMENT WHERE TRADITIONALLY THE FORECASTS HAVE RULED? THE ANSWER CAME IN THE FORM OF AN INNOVATIVE HUB-AND-PORTAL ARCHITECTURE THAT INTEGRATES INTERNAL SYSTEMS AND ELECTRONICALLY INTEGRATES WITH KEY CUSTOMERS AND SUPPLIERS.