Concepedia

Marketing and the Fine Arts – Inventory of a Controversial Relationship

Jörn‐Axel Meyer, Ralf Even

Journal of Cultural Economics · 1998 · 25 citations · 1 references

DOI

Concepts

References

1

Aesthetics, Ideologies and the Limits of the Marketing Concept

Elizabeth C. Hirschman · Journal of Marketing · 1983 · 371 citations

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