Concepedia
American Journal of Preventive Medicine · 1999 · 22 citations · 34 references
Customer SatisfactionPublic Perception StudiesArtsPublic OpinionPublic Service MotivationCommunicationPublic RelationsGovernment CommunicationPublic Relations Models
34
The Influence of Source Credibility on Communication Effectiveness
Carl I. Hovland, Walter Weiss · Public Opinion Quarterly · 1951 · 3.3K citations
The Impact of Television Advertising: Learning Without Involvement
Herbert E. Krugman · Public Opinion Quarterly · 1965 · 1.5K citations
Consumer Uncertainty, Targeted Advertising, Consumer Research +24
Stability of aggression over time and generations.
L. Rowell Huesmann, Leonard D. Eron, Monroe M. Lefkowitz et al. · Developmental Psychology · 1984 · 1.3K citations
Psychological Co-morbidities, Affective Neuroscience, Mental Health +18
Communication and persuasion
A. A. Lumsdaine · Educational Technology Research and Development · 1954 · 1.1K citations
Human Communication, Interpersonal Communication, Communication Study +7
Factors associated with the use of violence among urban black adolescents.
Robert H. DuRant, Chris Cadenhead, Robert A. Pendergrast et al. · American Journal of Public Health · 1994 · 535 citations