Asked and Answered: Knowledge Levels When We Will Not Take “Don't Know” for an Answer

The Nature and Origins of Mass Opinion.

Henry C. Kenski, John Zaller · Contemporary Sociology A Journal of Reviews · 1993 · 5.2K citations

U.s. House, Political Theory, Behavioral Decision Making +19

The Reasoning Voter: Communication and Persuasion in Presidential Campaigns.

Scott L. Feld, Samuel L. Popkin · Contemporary Sociology A Journal of Reviews · 1992 · 1.6K citations

Public Choice, Sound Bites, Election Forecasting +15

Essentials of Educational Measurement

Alfred D. Garvin, Robert L. Ebel · Educational Researcher · 1980 · 1.5K citations

Student Assessment, Test Development, Introductory Testing +10

Measurement and Evaluation in Psychology and Education.

R. S., Robert L. Thorndike, Elizabeth P. Hagen · Journal of the American Statistical Association · 1961 · 1.2K citations

Education, Fundamental Issues, Classical Test Theory +19

Response Sets and Test Validity

Lee J. Cronbach · Educational and Psychological Measurement · 1946 · 892 citations

Reliability, Engineering, Test Development +6