Want Formation

Want Formation is a theoretical construct in consumer behavior that explains the cognitive and socio-psychological process through which latent needs are shaped into specific desires for particular goods, services, or experiences.

27

Publications

1.3K

Citations

34

Authors

26

Institutions

Publications per year

2017–2026

1

Authors

34

  1. LJ
    Louis J. Moses

    University of Oregon, United States

    2 publications · 37 citations

    2

    h-index

  2. NW
    Nicole Wusinich

    University of Oregon, United States

    2 publications · 37 citations

    2

    h-index

  3. CC
    Carrie Childs

    University of Derby, United Kingdom

    2 publications · 34 citations

    2

    h-index

  4. GP
    Goran Puača

    University of Borås, Sweden

    2 publications · 26 citations

    2

    h-index

  5. UW
    Ulrich Witt

    Max Planck Society, Germany

    2 publications · 426 citations

    2

    h-index

1–5 of 34

Venues

  1. Developmental Psychology

    2 publications · 37 citations

    2

    h-index

  2. Journal of Evolutionary Economics

    JEE · 2 publications · 426 citations

    2

    h-index

  3. Discourse Studies

    1 publications · 24 citations

    1

    h-index

  4. Journal of Learning and Educational Policy

    1 publications · 15 citations

    1

    h-index

  5. The American Journal of Psychology

    AJP · 1 publications · 81 citations

    1

    h-index

1–5