Voter Profiling

Voter Profiling is a methodological construct in political microtargeting that involves the systematic collection and analysis of individual voter data to categorize electors based on behavioral, demographic, and psychographic attributes for targeted campaign interventions.

93

Publications

4.5K

Citations

173

Authors

104

Institutions

Publications per year

2017–2026

31

Authors

173

  1. AN
    Alessandro Nai

    University of Amsterdam, Netherlands

    5 publications · 263 citations

    5

    h-index

  2. KE
    Kyle Endres

    Duke University, United States

    3 publications · 74 citations

    3

    h-index

  3. JM
    Jürgen Maier

    University of Koblenz and Landau, Germany

    3 publications · 165 citations

    3

    h-index

  4. AH
    Alexander H. Trechsel

    European University Institute, Italy

    2 publications · 78 citations

    2

    h-index

  5. MW
    Michael W. Traugott

    University of Michigan, United States

    2 publications · 210 citations

    2

    h-index

1–5 of 173

Venues

  1. Public Opinion Quarterly

    POQ · 6 publications · 175 citations

    6

    h-index

  2. Electoral Studies

    5 publications · 273 citations

    5

    h-index

  3. Choice Reviews Online

    CRO · 3 publications · 217 citations

    3

    h-index

  4. PS Political Science & Politics

    3 publications · 64 citations

    3

    h-index

  5. Party Politics

    2 publications · 99 citations

    2

    h-index

1–5