Voter Profiling
Voter Profiling is a methodological construct in political microtargeting that involves the systematic collection and analysis of individual voter data to categorize electors based on behavioral, demographic, and psychographic attributes for targeted campaign interventions.
93
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4.5K
Citations
173
Authors
104
Institutions
Publications per year
2017–2026
31
Parents
93
Neil Malhotra, Jon A. Krosnick · Political Analysis · 2007 · 274 citations
The Victory Lab: The Secret Science of Winning Campaigns
Chris Henick · The Forum · 2013 · 274 citations
Robert F. Belli, Michael W. Traugott, Matthew N. Beckmann · Journal of Official Statistics · 2001 · 171 citations
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104

University of Amsterdam
Amsterdam, The Netherlands
5 h-index
6 publications
304 citations
Duke University
Durham, United States
3 h-index
3 publications
74 citations
Columbia University
New York, United States
3 h-index
6 publications
222 citations
University of Koblenz and Landau
Mainz, Germany
3 h-index
3 publications
165 citations
University of Iowa
Iowa City, United States
3 h-index
3 publications
278 citations
Stanford University
Stanford, United States
3 h-index
4 publications
575 citations
Universität Koblenz
Koblenz, Germany
3 h-index
3 publications
165 citations

Austin Community College
Austin, United States
2 h-index
2 publications
57 citations
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POQ · 6 publications · 175 citations
6
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5 publications · 273 citations
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CRO · 3 publications · 217 citations
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3 publications · 64 citations
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2 publications · 99 citations
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