Sender Reputation

Sender Reputation is a metric in email marketing that differentiates from other deliverability factors by quantifying the trustworthiness of an email sender based on historical sending behavior, recipient engagement, and compliance with technical and reputational standards.

19

Publications

769

Citations

44

Authors

25

Institutions

Publications per year

2017–2026

3

Variants

Email Sender Reputation

Authors

44

  1. CG
    Carlos Gañán

    Delft University of Technology, Netherlands

    2 publications · 57 citations

    2

    h-index

  2. MV
    Michel van Eeten

    Delft University of Technology, Netherlands

    2 publications · 57 citations

    2

    h-index

  3. SK
    Sven Krasser

    Georgia Institute of Technology, United States

    2 publications · 190 citations

    2

    h-index

  4. TM
    Tyler Moore

    University of Tulsa, United States

    2 publications · 57 citations

    2

    h-index

  5. MH
    Mohammad Hanif Jhaveri

    Southern Methodist University, United States

    2 publications · 57 citations

    2

    h-index

1–5 of 44

Venues

  1. Journal of Economics & Management Strategy

    JEMS · 1 publications · 34 citations

    1

    h-index

  2. Scandinavian Journal of Economics

    1 publications · 11 citations

    1

    h-index

  3. Conference on Email and Anti-Spam

    Conference · 1 publications · 73 citations

    1

    h-index

  4. Computers in Human Behavior

    1 publications · 29 citations

    1

    h-index

  5. Contemporary Accounting Research

    CAR · 1 publications · 29 citations

    1

    h-index

1–5