Retail Window Composition
Retail Window Composition is a methodological framework within visual merchandising that systematically organizes spatial, aesthetic, and narrative elements within a store's window display to strategically direct consumer attention and convey brand identity.
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Publications
10
Citations
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Authors
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Institutions
Publications per year
2017–2026
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Thitipann Kernsom, Nopadon Sahachaisaeree · Procedia - Social and Behavioral Sciences · 2010 · 10 citations · Full text
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King Mongkut's Institute of Technology Ladkrabang, Thailand
1 publications · 10 citations
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King Mongkut's Institute of Technology Ladkrabang, Thailand
1 publications · 10 citations
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1 publications · 10 citations
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