Pilot Launches
Pilot Launches is a controlled, limited-scale market entry strategy employed within product launch management to evaluate the performance, feasibility, and market response of a new product under real-world conditions before full commercialization.
14
Publications
447
Citations
53
Authors
20
Institutions
Publications per year
2017–2026
6
Parents
14
Munish Gupta, Sanjay Taneja, Vikas Sharma et al. · Journal of risk and financial management · 2023 · 67 citations · Full text
1–5 of 14
53
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1
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Indian Institute of Science Education and Research Kolkata, India
1 publications · 13 citations
1
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1
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1
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1–5 of 53
20

Mendel University in Brno
Brno, Czechia
1 h-index
1 publications
16 citations
Luleå University of Technology
Luleå, Sweden
1 h-index
3 publications
378 citations
Vikram Sarabhai Space Centre
Thiruvananthapuram, India
1 h-index
4 publications
52 citations
Hong Kong America Center
Hong Kong, China
1 h-index
8 publications
128 citations
University of Calcutta
Kolkata, India
1 h-index
7 publications
91 citations
University of Kansas Medical Center
Kansas City, United States
1 h-index
2 publications
32 citations
Georgia Institute of Technology
Atlanta, United States
1 h-index
2 publications
30 citations
Friedrich-Alexander-Universität Erlangen-Nürnberg
Erlangen, Germany
1 h-index
3 publications
45 citations
1–8 of 20
JRFM · 1 publications · 67 citations
1
h-index
1 publications · 126 citations
1
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1 publications · 13 citations
1
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JLSC · 1 publications · 16 citations
1
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JTGG · 1 publications · 16 citations
1
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1–5