Concepedia

Personalized Appeals

Personalized Appeals is a fundraising strategy within the domain of individual giving that involves tailoring solicitations to individual donors based on their preferences, behaviors, or characteristics to enhance emotional engagement and increase donation likelihood.

5

Publications

473

Citations

16

Authors

9

Institutions

Publications per year

2017–2026

3

Parents

Publications

5

Persuasion for Good: Towards a Personalized Persuasive Dialogue System for Social Good

Xuewei Wang, Weiyan Shi, Richard Kim et al. · 2019 · 212 citations · Full text

, , +12

Experimental Propaganda Techniques and Voting Behavior

Samuel J. Eldersveld · American Political Science Review · 1956 · 174 citations

, , +13

Negotiated compliance at the street level: Personalizing immunization in England, Israel and Sweden

Anat Gofen, Paula Blomqvist, Catherine Needham et al. · Public Administration · 2018 · 43 citations · Full text

, , +17

Persuasion for Good: Towards a Personalized Persuasive Dialogue System for Social Good

Xuewei Wang, Weiyan Shi, Richard Kim et al. · arXiv (Cornell University) · 2019 · 29 citations · Full text

, , +12

Not That There’s Anything Wrong with That: The Effect of Personalized Appeals on Marriage Equality Campaigns

Brian F. Harrison, Melissa R. Michelson · Political Behavior · 2011 · 15 citations

, , +13

1–5 of 5

Authors

16

  1. SY
    Sijia Yang

    University of Wisconsin–Madison, United States

    2 publications · 241 citations

    2

    h-index

  2. XW
    Xuewei Wang

    Mayo Clinic in Florida, United States

    2 publications · 241 citations

    2

    h-index

  3. YO
    Yoojung Oh

    Kyung Hee University, South Korea

    2 publications · 241 citations

    2

    h-index

  4. JZ
    Jingwen Zhang

    University of California, Davis, United States

    2 publications · 241 citations

    2

    h-index

  5. ZY
    Zhou Yu

    University of California, Davis, United States

    2 publications · 241 citations

    2

    h-index

1–5 of 16

Institutions

9

  1. University of Birmingham

    Birmingham, United Kingdom

    1 h-index

    2 publications

    86 citations

  2. Hebrew University of Jerusalem

    Jerusalem, Israel

    1 h-index

    1 publications

    43 citations

  3. University of Michigan

    Ann Arbor, United States

    1 h-index

    1 publications

    174 citations

  4. Zhejiang University

    Hangzhou, China

    1 h-index

    1 publications

    212 citations

  5. University of California, Davis

    Davis, United States

    1 h-index

    5 publications

    1.1K citations

  6. Uppsala University

    Uppsala, Sweden

    1 h-index

    2 publications

    86 citations

  7. Menlo College

    Atherton, United States

    1 h-index

    1 publications

    15 citations

  8. California University of Pennsylvania

    California, United States

    1 h-index

    1 publications

    212 citations

1–8 of 9

Venues

  1. American Political Science Review

    1 publications · 174 citations

    1

    h-index

  2. Political Behavior

    1 publications · 15 citations

    1

    h-index

  3. Public Administration

    1 publications · 43 citations

    1

    h-index

  4. arXiv (Cornell University)

    Repository · 1 publications · 29 citations

    1

    h-index

1–4