Patient Acquisition is a strategic marketing process within healthcare marketing that identifies, attracts, and converts potential individuals into patients for a healthcare provider or organization, distinguished by its focus on initiating and establishing the patient-provider relationship through targeted outreach, branding, and value proposition alignment.
11
Publications
377
Citations
29
Authors
18
Institutions
Publications per year
2017–2026
3
Publications
11
Why surgical patients do not donate tissue for commercial research: review of records
Marcelo Cerullo, Kelly Kaili Yang, Karen E. Joynt Maddox et al. · JAMA Network Open · 2022 · 57 citations · Full text
Health Professions, Health Administration, Health Services Administration +16
1–5 of 11
Authors
29
- JW
2
h-index
- RC
2
h-index
- PJ
1
h-index
- LE
1
h-index
- KK
1
h-index
1–5 of 29
Institutions
18
Duke University
Durham, United States
2 h-index
6 publications
434 citations
National Bureau of Economic Research
Cambridge, United States
2 h-index
2 publications
160 citations
Rice University
Houston, United States
1 h-index
1 publications
57 citations
Greater Baltimore Medical Center
Baltimore, United States
1 h-index
1 publications
16 citations
University of Massachusetts Amherst
Amherst Center, United States
1 h-index
1 publications
13 citations
Twin Cities Orthopedics
Edina, United States
1 h-index
2 publications
74 citations
Ben-Gurion University of the Negev
Beersheba, Israel
1 h-index
3 publications
42 citations
Durham VA Medical Center
Durham, United States
1 h-index
1 publications
57 citations
1–8 of 18
Venues
- BMJ
1 publications · 64 citations
1
h-index
- American Journal of Psychiatry
1 publications · 11 citations
1
h-index
- Medical Care
1 publications · 14 citations
1
h-index
- Journal of Hospital Marketing
1 publications · 13 citations
1
h-index
- Clinical Pharmacology & Therapeutics
CPT · 1 publications · 16 citations
1
h-index
1–5