Membership Analytics

Membership Analytics is a systematic methodological framework within membership management and marketing that employs data-driven techniques to measure, interpret, and optimize member engagement, retention, acquisition, and lifetime value through the integration and analysis of behavioral, demographic, and transactional membership data.

5

Publications

258

Citations

12

Authors

5

Institutions

Publications per year

2017–2026

1

Authors

12

  1. RV
    R. Vallis

    1 publications · 10 citations

    1

    h-index

  2. WX
    Wanli Xing

    University of Florida, United States

    1 publications · 46 citations

    1

    h-index

  3. SG
    Sean Goggins

    University of Missouri, United States

    1 publications · 46 citations

    1

    h-index

  4. CK
    Chandan Kumar Sarkar

    Jadavpur University, India

    1 publications · 13 citations

    1

    h-index

  5. FJ
    Frank J. Atelsek

    University of Minnesota System, United States

    1 publications · 26 citations

    1

    h-index

1–5 of 12

Venues

  1. Fuzzy Sets and Systems

    1 publications · 163 citations

    1

    h-index

  2. Computers in Human Behavior

    1 publications · 46 citations

    1

    h-index

  3. Journal of Abnormal & Social Psychology

    1 publications · 26 citations

    1

    h-index

  4. Continuum eBooks

    Ebook platform · 1 publications · 10 citations

    1

    h-index

1–4