Concepedia

Market Feasibility

Market Feasibility is a type of feasibility analysis that assesses the viability of a proposed product or service within a target market by examining demand, competition, customer behavior, and market entry barriers to determine the likelihood of commercial success.

19

Publications

677

Citations

58

Authors

34

Institutions

Publications per year

2017–2026

8

Variants

Market Feasibility Analysis

Parents

Publications

19

Peer-to-Peer Carsharing

Ingrid Ballús-Armet, Susan Shaheen, Kelly Clonts et al. · Transportation Research Record Journal of the Transportation Research Board · 2014 · 156 citations

, , +12

Exploring How Lead Users Develop Radical Innovation: Opportunity Recognition and Exploitation in the Field of Medical Equipment Technology

Christopher Lettl, Christoph Hienerth, Hans Georg Gemuenden · IEEE Transactions on Engineering Management · 2008 · 109 citations

, , +16

Peer-to-Peer Carsharing

Robert C. Hampshire, Craig Gaites · Transportation Research Record Journal of the Transportation Research Board · 2011 · 83 citations

, , +12

Biodegradable chelating agents for enhancing phytoremediation: Mechanisms, market feasibility, and future studies

Fengwei Yin, Jianbin Li, Yilu Wang et al. · Ecotoxicology and Environmental Safety · 2024 · 53 citations · Full text

, , +17

How useful is acceptability to explain economic value? An application on the introduction of innovative saffron products into commercial markets

Ana I. Sanjuán, George Philippidis, Helena Resano · Food Quality and Preference · 2010 · 34 citations

, , +16

1–5 of 19

Authors

58

  1. RC
    Robert C. Hampshire

    University of Michigan, United States

    1 publications · 83 citations

    1

    h-index

  2. GM
    Ganesha Madurangi

    Government of Alberta, Canada

    1 publications · 15 citations

    1

    h-index

  3. SS
    Susan Shaheen

    University of California, Berkeley, United States

    1 publications · 156 citations

    1

    h-index

  4. NT
    Naoum Tsolakis

    University of Cambridge, United Kingdom

    1 publications · 27 citations

    1

    h-index

  5. CH
    Christoph Hienerth

    Vienna University of Economics and Business, Austria

    1 publications · 109 citations

    1

    h-index

1–5 of 58

Institutions

34

  1. George Washington University

    Washington, United States

    1 h-index

    1 publications

    34 citations

  2. Taizhou Municipal Hospital

    Taizhou, China

    1 h-index

    1 publications

    53 citations

  3. Sebelas Maret University

    Surakarta, Indonesia

    1 h-index

    5 publications

    50 citations

  4. University of Cambridge

    Cambridge, United Kingdom

    1 h-index

    1 publications

    27 citations

  5. International Water Management Institute

    Colombo, Sri Lanka

    1 h-index

    2 publications

    30 citations

  6. University of Southern Denmark

    Odense, Denmark

    1 h-index

    3 publications

    36 citations

  7. Aarhus University

    Aarhus, Denmark

    1 h-index

    1 publications

    109 citations

  8. Zhejiang University of Technology

    Hangzhou, China

    1 h-index

    1 publications

    53 citations

1–8 of 34

Venues

  1. 2

    h-index

  2. SINERGI

    1 publications · 10 citations

    1

    h-index

  3. Applied Food Research

    1 publications · 27 citations

    1

    h-index

  4. Food Quality and Preference

    1 publications · 34 citations

    1

    h-index

  5. International Journal of Production Research

    1 publications · 12 citations

    1

    h-index

1–5