Likelihood Of Association

Likelihood of Association is a legal doctrine within trademark law that assesses the probability that consumers will presume a connection between two entities, such as affiliation, sponsorship, or endorsement, based on the use of similar marks in the marketplace.

7

Publications

1.4K

Citations

16

Authors

7

Institutions

Publications per year

2017–2026

0

Authors

16

  1. TK
    T. Kirubarajan

    McMaster University, Canada

    1 publications · 116 citations

    1

    h-index

  2. FD
    Frank Dudbridge

    University of Leicester, United Kingdom

    1 publications · 614 citations

    1

    h-index

  3. DC
    David Curtis

    University College London, United Kingdom

    1 publications · 418 citations

    1

    h-index

  4. JH
    Jing Hua Zhao

    MRC Epidemiology Unit, United Kingdom

    1 publications · 418 citations

    1

    h-index

  5. ML
    Michael L. Michelsen

    Technical University of Denmark, Denmark

    1 publications · 26 citations

    1

    h-index

1–5 of 16

Venues

  1. Human Heredity

    2 publications · 1K citations

    2

    h-index

  2. Fluid Phase Equilibria

    1 publications · 26 citations

    1

    h-index

  3. Journal of Experimental Psychology

    1 publications · 20 citations

    1

    h-index

  4. IEEE Transactions on Multimedia

    1 publications · 145 citations

    1

    h-index

  5. 1

    h-index

1–5