Export Channel Adaptation

Export Channel Adaptation is a strategic modification of distribution channels in international markets to align with local market conditions, consumer behaviors, and regulatory environments, distinguishing it from standard global channel strategies by its emphasis on localization and responsiveness to regional差异.

1

Publications

30

Citations

2

Authors

2

Institutions

Publications per year

2017–2026

0

Authors

2

  1. LM
    Lothar Mikos

    Filmuniversität Babelsberg KONRAD WOLF, Germany

    1 publications · 30 citations

    1

    h-index

  2. MP
    Marta Perrotta

    University of Siena, Italy

    1 publications · 30 citations

    1

    h-index

1–2 of 2

Institutions

2

  1. Filmuniversität Babelsberg KONRAD WOLF

    Potsdam, Germany

    1 h-index

    1 publications

    30 citations

  2. University of Rome Tor Vergata

    Rome, Italy

    1 h-index

    1 publications

    30 citations

1–2 of 2

Venues

  1. International Journal of Cultural Studies

    IJCS · 1 publications · 30 citations

    1

    h-index

1–1