Ethos Construction

Ethos Construction is a rhetorical method in campaign speechwriting that systematically establishes a speaker’s credibility, moral character, and trustworthiness in order to persuade an audience by aligning the speaker’s identity with the values and expectations of the audience.

230

Publications

7.6K

Citations

377

Authors

212

Institutions

Publications per year

2017–2026

46

Authors

377

  1. WP
    Walton Padelford

    Union University, United States

    2 publications · 32 citations

    2

    h-index

  2. LN
    Lefkios Neophytou

    University of Nicosia, Cyprus

    2 publications · 35 citations

    2

    h-index

  3. NB
    Nick Butler

    Lund University, Sweden

    2 publications · 158 citations

    2

    h-index

  4. SS
    Sverre Spoelstra

    Lund University, Sweden

    2 publications · 158 citations

    2

    h-index

  5. DW
    Darin W. White

    Union University, United States

    2 publications · 32 citations

    2

    h-index

1–5 of 377

Venues

  1. Rhetoric Review

    RR · 5 publications · 156 citations

    5

    h-index

  2. Choice Reviews Online

    CRO · 4 publications · 186 citations

    4

    h-index

  3. Speech Monographs

    4 publications · 137 citations

    4

    h-index

  4. South African Journal of Higher Education

    3 publications · 75 citations

    3

    h-index

  5. Rhetoric Society Quarterly

    RSQ · 3 publications · 51 citations

    3

    h-index

1–5