Concepedia

Channel Auditing

Channel Auditing is a systematic evaluation framework used in marketing channel analysis to assess the performance, compliance, and efficiency of distribution channels by measuring actual outcomes against predefined standards and identifying deviations for corrective action.

2

Publications

66

Citations

6

Authors

5

Institutions

Publications per year

2017–2026

1

Variants

Channel Audit

Parents

Publications

2

1–2 of 2

Authors

6

  1. TU
    Timurs Umans

    Kristianstad University, Sweden

    1 publications · 45 citations

    1

    h-index

  2. CG
    Carl Gerlofstig

    Kristianstad University, Sweden

    1 publications · 45 citations

    1

    h-index

  3. MC
    Mary Canning

    University of Amsterdam, Netherlands

    1 publications · 21 citations

    1

    h-index

  4. BO
    Brendan O’Dwyer

    University of Amsterdam, Netherlands

    1 publications · 21 citations

    1

    h-index

  5. PB
    Pernilla Broberg

    Kristianstad University, Sweden

    1 publications · 45 citations

    1

    h-index

1–5 of 6

Institutions

5

  1. Université Laval

    Québec, Canada

    1 h-index

    1 publications

    21 citations

  2. University of Amsterdam

    Amsterdam, The Netherlands

    1 h-index

    1 publications

    21 citations

  3. University College Dublin

    Dublin, Ireland

    1 h-index

    1 publications

    21 citations

  4. Kristianstad University

    Kristianstad, Sweden

    1 h-index

    3 publications

    135 citations

  5. University of Manchester

    Manchester, United Kingdom

    1 h-index

    1 publications

    21 citations

1–5 of 5

Venues

  1. 1

    h-index

  2. Auditing A Journal of Practice & Theory

    AJPT · 1 publications · 21 citations

    1

    h-index

1–2