Campaign Resource Allocation

Campaign Resource Allocation is a strategic decision-making process within political campaign management that systematically distributes finite resources—such as time, money, personnel, and media investments—across geographic regions, demographic groups, or communication channels to maximize electoral impact based on voter targeting, battleground significance, and opportunity cost.

57

Publications

2.6K

Citations

91

Authors

51

Institutions

Publications per year

2017–2026

6

Authors

91

  1. MD
    Morton D. Davis

    New York University, United States

    4 publications · 264 citations

    4

    h-index

  2. SJ
    Steven J. Brams

    New York University, United States

    4 publications · 264 citations

    4

    h-index

  3. PG
    Paul-Henri Gurian

    Georgia State University, United States

    3 publications · 102 citations

    3

    h-index

  4. JR
    John R. Lott

    University of Chicago, United States

    2 publications · 310 citations

    2

    h-index

  5. GC
    Gary C. Jacobson

    University of California San Diego, United States

    2 publications · 56 citations

    2

    h-index

1–5 of 91

Venues

  1. American Political Science Review

    7 publications · 474 citations

    7

    h-index

  2. Public Choice

    6 publications · 266 citations

    6

    h-index

  3. Legislative Studies Quarterly

    4 publications · 130 citations

    4

    h-index

  4. American Journal of Political Science

    AJPS · 3 publications · 110 citations

    3

    h-index

  5. The Western Political Quarterly

    2 publications · 99 citations

    2

    h-index

1–5