Campaign Negativity

Campaign Negativity is a construct in political communication research that denotes the extent to which a campaign systematically employs messages designed to discredit an opponent or opposing position through negative appeals, distinguishing it from isolated negative messaging by its sustained and strategic nature.

117

Publications

7.8K

Citations

181

Authors

121

Institutions

Publications per year

2017–2026

41

Authors

181

  1. AN
    Alessandro Nai

    University of Amsterdam, Netherlands

    10 publications · 616 citations

    10

    h-index

  2. JM
    Jürgen Maier

    University of Koblenz and Landau, Germany

    8 publications · 414 citations

    8

    h-index

  3. CE
    Christian Elmelund‐Præstekær

    University of Southern Denmark, Denmark

    5 publications · 279 citations

    5

    h-index

  4. YK
    Yanna Krupnikov

    Stony Brook University, United States

    5 publications · 509 citations

    5

    h-index

  5. AS
    Annemarie S. Walter

    University of Nottingham, United Kingdom

    4 publications · 156 citations

    4

    h-index

1–5 of 181

Venues

  1. Political Communication

    9 publications · 419 citations

    9

    h-index

  2. Choice Reviews Online

    CRO · 6 publications · 850 citations

    6

    h-index

  3. American Politics Research

    5 publications · 249 citations

    5

    h-index

  4. Electoral Studies

    4 publications · 174 citations

    4

    h-index

  5. The International Journal of Press/Politics

    IJPP · 4 publications · 165 citations

    4

    h-index

1–5