Calendar Effect Pricing

Calendar Effect Pricing is a pricing strategy that systematically adjusts prices based on recurring temporal patterns—such as days of the week, months, or holidays—where consumer demand or market behavior exhibits predictable seasonal fluctuations tied to calendar-based events.

33

Publications

1.5K

Citations

66

Authors

51

Institutions

Publications per year

2017–2026

13

Authors

66

  1. GM
    Guglielmo Maria Caporale

    Brunel University of London, United Kingdom

    3 publications · 50 citations

    3

    h-index

  2. AP
    Alex Plastun

    Sumy State University, Ukraine

    2 publications · 34 citations

    2

    h-index

  3. FM
    Frank McGroarty

    University of Southampton, United Kingdom

    2 publications · 168 citations

    2

    h-index

  4. AU
    Andrew Urquhart

    University of Reading, United Kingdom

    2 publications · 168 citations

    2

    h-index

  5. TC
    Tarun Chordia

    Emory University, United States

    1 publications · 11 citations

    1

    h-index

1–5 of 66

Venues

  1. SSRN Electronic Journal

    Repository · 4 publications · 64 citations

    4

    h-index

  2. Journal of Futures Markets

    2 publications · 94 citations

    2

    h-index

  3. Finance research letters

    2 publications · 146 citations

    2

    h-index

  4. International Journal of Emerging Markets

    1 publications · 21 citations

    1

    h-index

  5. Journal of Financial Economics

    1 publications · 69 citations

    1

    h-index

1–5