Hsin-Yu Chou - Concepedia

Author

Hsin-Yu Chou

Also Known As

Chou, Hsin-Yu, Hsin-Yu Chou, Wang, Po-Ya Angela

Publications

337

Citations

H-Index

Concepts

All Affiliations

Hsin-Yu Chou is an author at De Lin Institute of Technology specializing in brand equity, brand awareness, and consumer research.

#	Concept	H-Index	Publications	Citations
1	Business	1	1	337
2	Management	1	1	337
3	Marketing	1	1	337
4	Brand Awareness	1	1	337
5	Brand Equity	1	1	337

Hsin-Yu Chou

Publications

337

Citations

H-Index

Page 1

	Year	Citations
Understanding the impact of culinary brand equity and destination familiarity on travel intentions Jeou‐Shyan Horng, Chih‐Hsing Liu, Hsin-Yu Chou, Tourism Management MarketingTravel IntentionsDestination FamiliarityDestination MarketingCulinary Brand Equity	2011	337

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