Concepedia

Mariama Zakari

MZ

Statistics

Publications

3

Citations

115

H-Index

3

Active since

2013

Affiliations

Jiangsu University(Current)

Mariama Zakari is an author at Jiangsu University specializing in marketing, management, and organizational environment.

Publications per year

2013–2019

3

Publications

3

Organizational Culture and Organisational Performance: Empirical Evidence from the Banking Industry in Ghana

Mariama Zakari, Kofi Poku, Wilberforce Owusu-Ansah · 2013 · 42 citations

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Impact of Service Quality on Customer Loyalty in the Hotel Industry: An Empirical Study from Ghana

Kofi Poku, Mariama Zakari · 2013 · 37 citations

, , +17

Effect of celebrity endorsement on telecommunication companies’ reputation

Mariama Zakari, Courage Simon Kofi Dogbe, Collins Asante · Management Research Review · 2019 · 36 citations

, , +14

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