Concepedia

Chenke Wang

CW

1

Publications

20

Citations

1

H-Index

2023

Active since

Affiliations

Shandong Management University(Current)

Chenke Wang is an author at Shandong Management University specializing in hospitality marketing, marketing insights, and consumer behavior.

Top concepts

BusinessMarketingManagementGreen MarketingBrand ManagementConsumer BehaviorConsumer ResearchMarketing InsightsHospitality IndustryCustomer Satisfaction

Publications per year

2023–2023

1

Publications

1

The impact of service experience on sustainable customer engagement: The mediation of green perceived value and customer satisfaction

Dongwei Yan, Chenke Wang, Tianyi Sun et al. · Corporate Social Responsibility and Environmental Management · 2023 · 20 citations · Full text

Customer Experience, Customer Satisfaction, Green Marketing +14

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