1
Publications
35
Citations
1
H-Index
2013
Active since
Ricky Setiawan is an author specializing in interactive marketing, digital marketing, and structural equation modeling.
Top concepts
TrustBusinessMarketingManagementConsumer BehaviorConsumer ResearchDigital MarketingPurchase IntentionCustomer SatisfactionInteractive Marketing
Publications per year
2013–2013
1
1
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